🎉 AI Spotlight: Zaianne Sparrow, MPS 🎉

This week, we are thrilled to shine the AI Spotlight on Zaianne Sparrow, Principal Product Designer and founder of sparrowux.com.

From her early days as a founding designer at Sunshine to her groundbreaking work at Samsung Galaxy AI, Zaianne has been at the forefront of creating seamless, intuitive, and ethical AI experiences that truly make a difference.

A Journey into AI Design

Zaianne’s AI journey began in 2018, when she joined Sunshine as a founding designer. There, she played a key role in reimagining how people manage their contacts, using AI to clean, merge, and enrich contact information behind the scenes.

“It was my first experience working with machine learning in a deeply human context, and it opened my eyes to the potential—and responsibility—of designing AI-powered products that feel seamless, helpful, and trustworthy,” 

Later, at Samsung, she helped design AI-enhanced tools like the S Pen, which featured dynamic contextual menus, voice and gesture inputs, and content-aware productivity. She also worked on Galaxy Buds, developing responsive hearing features that adapt in real-time to a user’s environment.

Her focus has always remained clear: to ensure that AI enhances human experiences rather than complicating them.

“Today, my goal is to create products where AI feels seamless, helpful, and kind—always keeping the human experience at the center,” Zaianne explains.

Zaianne’s Top 3 Game-Changing AI Tools

When asked which tools power her creativity and innovation, Zaianne shared her go-to favorites:

1️⃣ ChatGPT – For brainstorming, UX copywriting, persona development, and strategy refinement.

2️⃣ Runway – For motion design prototyping and storytelling through generative video.

3️⃣ Midjourney – For concept art and visual exploration to spark creativity.

Advice for AI Beginners

Zaianne encourages those curious about AI to start small but stay curious:

“Start simple. Understand the basics of how AI systems analyze data and make decisions, then jump into tools like ChatGPT, Midjourney, and Runway to experiment. Stay curious, question why AI behaves the way it does, and always think about the ethical side of design.”

Her focus on ethics is particularly inspiring. In a world where AI is shaping our future, designers have the power—and duty—to ensure these technologies are equitable, inclusive, and responsible.

On Supporting Women in AI

For Zaianne, supporting women in AI is about taking meaningful action, not just offering verbal support.

“Being an ally means more than being friendly; it’s about action. Give women space to lead, make sure their voices are heard, and amplify their ideas. Real progress in AI comes when the teams building it reflect all of us.”

She also highlighted three inspiring women leaders in AI to follow: Mira Murati, Marissa Mayer, and Lila Ibrahim.

Final Thoughts

Zaianne Sparrow’s work reminds us that AI is not just about technology—it’s about people. Her journey underscores the need for thoughtful, ethical design that prioritizes trust, accessibility, and innovation.

As the AI landscape continues to evolve, leaders like Zaianne pave the way for a future where AI truly works for everyone.

Want to be the next in AI Spotlight? It’s a great opportunity to share your voice with our community!

Fill out the WxAI AI Spotlight Nomination Form for your chance to step into the AI Spotlight and to share your voice with the Women x AI community.